The following are due by the end of class on Wednesday, Oct. 11:
- 550-600 word story with mobile-friendly layout.
- Three images taken with a mobile device.
- Video (1-1:30) produced using your mobile device (you choose the video app this time) embedded in the story.
Social Media Items
You do not have to use #ICParkSM. Remember, posts should be social media optimized. For example, they’ll include @mentions, hashtags, tags, and visuals — items that lead to increased engagement. These items must be spread out during the reporting process and completed by the end of class on Wednesday, Oct. 11: Continue reading To-Do List #7
Complete the following items by 11:59 p.m., Saturday, Oct. 7:
- Both blog posts should be related to your beat. Share blog entries via Twitter, LinkedIn, and your professional Facebook page.
- Tweet at least 10 times. This can include retweets, but I recommend providing context when you retweet something. You should be re-tweeting, replying , and using hashtags on a regular basis—important for engagement.
- Complete the analytics log sheet. This will be part of your end-of-the semester portfolio presentation.
- I will review this week the basics of several analytics platforms. I have also created tutorials for Facebook Insights, Twitter analytics, and WordPress analytics. If you need additional guidance, check out these tutorials. (Note: If you use Wix for your website, you have to install the app called Visitor Analytics.)
Continue reading To-Do List #6
The following are due by the end of class on Wednesday, Sept. 27:
- 550-600 word story with mobile-friendly layout.
- At least three images taken with a mobile device.
- Video (1-1:30) produced using the iMovie app and embedded in the story.
Social Media Items
You should have a social media game plan for every story before heading out the door. Below are the items you’re required to share while producing your first package. You do not have to use #ICParkSM. Remember, posts should be social media optimized. For example, they’ll include @mentions, hashtags, tags, and visuals — items that lead to increased engagement. These items must be spread out during the reporting process. Continue reading To-Do List #5
Complete the following items by 11:59 p.m., Saturday, Sept. 23:
- Two blog posts: both related to your beat.
- Share both blog posts via Twitter, professional Facebook page, and LinkedIn.
- Tweet at least 10 additional times about your beat and/or class-related material. Remember, tweets must be spread out during the week.
- Review the multimedia package grading criteria on our Sakai page.
- If you still need some clarification on how to use the Videolicious and iMovie apps, I’ve created two video tutorials that you can review.
- Complete the set-up of your website and social media accounts. I’ll be doing a review of your platforms at the end of this week.
You should have a social media game plan for every story before heading out the door. Below are the items you’re required to share while producing your first package. You do not have to use #ICParkSM. Remember, posts should be social media optimized. For example, they’ll include @mentions, hashtags, tags, and visuals — items that lead to increased engagement. These items must be spread out during the reporting process and completed by the end of class on Wednesday, Sept. 27: Continue reading To-Do List #4
At this point you should be spending at least 30 minutes throughout the day monitoring, updating, and engaging on your social media platforms. Remember to check our Facebook page and Twitter hashtag on a daily basis. Complete the following items by 11:59 p.m., Saturday Sept. 16:
- Add your website/social media links and beat to this Google document.
- Check the Teaching Moment schedule and team assignments
- We’re collaborating with other communications and journalism courses on a social media scavenger hunt. You can work in teams of two. This drill will be graded. Each item is worth 10 points. Sign-up for Storify, which will be used as part of the scavenger hunt. I will create a thread on our Facebook page for each team to post the link to a Storify of the completed scavenger hunt items.
- Read Chapter 6.
- Hootsuite Academy: Hootsuite Enterprise Courseware.
- Set-up your Hootsuite dashboard.
- After creating your professional Facebook page, invite people via SM to “like” it.
- Ensure that your profile photo and bios are consistent across all platforms.
- Create a LinkedIn profile with your professional photo and bio. Complete at least the following sections: headline, summary, experience, skills, education, honors/awards, and organizations/groups. Get in the habit of connecting with people on LinkedIn on a consistent basis, especially professionals who you’ve met.
- Create three Twitter lists: one for your beat, one for local news sources, and another for sources that will keep you updated on the latest mobile and social media journalism trends. Each list must have at least 15 sources. This Resources page has a list of sources that you could use for the mobile and social media journalism list. Keep your lists public so I can view them. It’s a good idea to place those lists in your Hootsuite dashboard.
- Be ready to discuss story ideas on Monday, Sept. 18. Bring three story ideas to class. You’ll have a total of five multimedia stories this semester. At least two must be beat-related.
Complete the following items by Monday, Feb. 11:
- Hootsuite Academy: The Fundamentals of Using Hootsuite and Advanced Uses of Hootsuite.
- Once the set-up of your website is complete, submit the link to BrandYourself.com.
- Read Chapters 4 and 5. Tweet two items you found interesting from the book and let us know why. Use our course hashtag #ICParkSM. The book handle is @MobileJourn, in case you want to include that in a tweet.
- Establish professionally oriented accounts on Twitter, Facebook (create a professional page instead of using your personal page), Instagram, Snapchat, LinkedIn, and YouTube or Vimeo. In addition to apps for the previously mentioned sites, download apps for Hootsuite, Videolicious, and iMovie.
- For branding purposes, remember to keep your website domain and social media handles as close to your name as possible.
- Finalize your short bio for social media profiles and a longer one for your website and LinkedIn page. Ensure that your profile photo, short bio for social media, and longer bio are consistent across all platforms.
- Review the blogging tip sheet and rubric posted to Sakai. You can find a similar guide on pages 64-65 of the book.
- Two blogs post: One related to your beat. In the second post, reflect upon the readings, and how mobile devices and social media are impacting journalism. Consider using the discussion questions from Chapter 1’s Checklist as a guide.
- Share both blog entries via your social media platforms.
Twitter. Facebook. Instagram. Snapchat. These are some of the social media tools altering how journalists do their jobs and how people consume news today. This course prepares you to evaluate and use social media and mobile devices as professional journalists. By the end of the course, you will have the fundamental mobile and social media skills that news organizations are seeking from today’s journalists. You will build your own professional social media brand and produce a portfolio of stories using social media and mobile devices/apps.
Continue reading To-Do List #1
Preparation begins well before you head to a story. There’s nothing more frustrating than when something that could have easily been prevented goes wrong in the field. So, don’t wait until you’re in the field to complete this checklist. Store this mobile journalism checklist in your “go” bag.
- Do you have all the gear you normally use? Mic(s), headphones, monopod, etc.
- Do you have enough memory on your device(s)? Check your device settings for this information.
- Are your devices charged? What about your portable charger? Did you remember your car charger?
- Do you have batteries for equipment that needs them?
- Do you have all the cords for your devices?
- Do you have all the social media and production apps on your phone that you’ll need to get the job done?
- Have you tested the mic(s) you plan on using?
- Have you searched for locations where you can tap into wi-fi, if you need it? Certain apps pinpoint on a map where public wi-fi spots are located.
- Recharge and repack as soon as you get home or back to the newsroom!
Complete the following items by 11:59 p.m., Saturday, April 23:
- One blog post should be related to your beat. In the other blog post, reflect upon our course goals from the syllabus. In this post, you can integrate what you discussed in your portfolio presentations. Share blog entries via Twitter, LinkedIn, and your professional Facebook page. Remember to social media optimize (SMO) when you share across social media platforms.
Continue working on your social media policy/strategy presentations (begin April 25).